A business can pick specialist modules from any of the four partner institutions.
The specialist modules are within the key 7 themes:
This 2-day course will introduce accounting and financial management, by interpretation of financial statements and examination of basic management accounting techniques. Using the balanced scorecard model, the range of performance indicators relevant to performance will be discussed.
This 2-day course will examine pricing in context of business strategy. Participants will apply a variety of costing and pricing techniques in their own organisation. Designed for managers in a non-accounting function requiring an understanding of finance and price setting, or small business owners.
This 2-day course will introduce you to different elements of costing, forecasting and budgeting, whilst developing your ability to plan and control the resources of your organisation.
This 2-day course will introduce you to the elements of budget forecasting, budget planning and monitoring performance using Key Performance Indicators (KPI’s), within your organisation.
This 2-day course will introduce you to different methods of calculating return on investment, capital expenditure and asset depreciation and the methods of financial decision making within your organisation.
This 2-day course will introduce you to the fundamentals of business planning.
This 2-day course will involve reviewing a range of risk management theories, alongside assessment tools and techniques designed to provide a detailed analysis of risk. Including the proactive identification and avoidance of risk as well as completing risk assessments. Participants will learn how to: prepare for, conduct, review and improve the awareness and treatment of risk in their own organisations.
This 2-day course develops knowledge and understanding of the organisational environment, culture and ethics required for formal management roles. Relevant to those working or aspiring to work in management and leadership roles within the public, private and voluntary sectors.
This 2-day course will introduce the principles of international development, cultural considerations and the identification of new markets within a global marketplace. This course will enable you to understand the risks and opportunities for your organisation within the global business environment.
This 2-day course involves the generation and application of unique business insights and opportunities intended to create competitive advantage for a firm or organisation. Preparing you to develop your own strategic thinking process for your own organisation or business, harnessing new methods and current business thinking to develop your organisations strategic direction.
This 2-day course will enable you to understand the processes involved in developing and generating new business ideas aimed at growing your organisation. This will include generating new business ideas and taking your idea from concept to market.
This 2 day course focuses on developing an understanding of the overall marketing process; how to set goals, objectives and budgets, examine the marketing environment to enable effective targeting and planning for your business along with an understanding of the key promotional activities that will help an organisation attract new customers and maintain customer loyalty that will ultimately drive growth.
This 2-day course explores why people buy things and how products and services shape people’s lives. Covering theories of learning and the role of memory, the influence of values and motivation; personality and attitude; decision making; the role of others; culture and the dark side of consumption.
This 2-day course will show how understanding your target market gives you competitive advantage in your market place. There are many psychological factors involved in the purchasing decision and you will explore the various elements of buying behaviour and shopping patterns that can be identified to shape your customer care.
This 2-day course will illustrate that sales and promotion are areas essential for business success for getting your product or service communicated to the public in an effective, and eye catching way. Focussing on marketing, planning communication and campaign management.
This 2-day course focuses on image as the centre of visual communication and the impact of persuasion on consumer’s buying behaviour. Giving an understanding of how each strand in business promotion needs images in different formats, whether for online use in social media or websites or for use in more traditional print media.
This 2-day course reviews the use of social media for marketing and PR and provides insight on how customers are increasingly engaging with social media. Participants will analyse the impact of social networking and the implications of this for customer service. They will identify and combine technologies and platforms to develop a coherent social media marketing approach for their business.
This 2-day course will enable you to apply strategic thinking to your sales strategy and processes which will include market identification and demographics, managing your sales process and maximising opportunities.
This 2-day course is about recognising the importance of marketing’s role in driving success and delivering results. You will learn about the different functions of marketing in the 21st century and will study how an appreciation of consumer behaviour and the marketing environment can enable effective targeting and planning for your business.
This 2-day course will introduce the constituent elements required for effective event planning. Enabling you to develop practical skill in creating and planning an event relevant to your business.
In the 21st century brands have become one of the most valuable assets on an organizations balance sheet. For example, it is estimated that 71% of McDonalds total value can be attributed to its brand. In this 2-day course we will explore what makes brands so valuable, and how organizations can build and develop successful brands.
This 2-day course is about appreciating the importance of the ever-evolving digital landscape and understanding how to develop skills to improve digital marketing effectiveness. It will provide you with an awareness of the nature of the challenges and opportunities within the digital environment, and outlines the skills and tools required to support marketing activities online.
Data is everywhere – but what does it mean for your business. This 2-day course will introduce you to the principles of data analysis and enable you to better utilise the data you already hold within your organisation. It will also include a short session on the upcoming GDPR legislation, taking effect in April 2018.
This 2-day course will provide an introduction to the mastery of service in differing sectors of business activity in the public, private and third sectors and enable you to understand the impact of the customer experience on your own organisation.
This 2-day module will examine the role of human resources in your organisation and analyse how an effective people management approach can be utilised to maximise organisational advantage.
This 2-day course examines the role of human resources and analyses how an effective people management approach can be utilised to maximise organisational advantage. The module aims to establish principles of human resources management and to explore the effectiveness of varying practices in a range of organisational contexts. Introduces the concept of performance monitoring and methods of best practices for employee engagement.
This 2-day course will introduce you to the strategic implications of successfully resourcing your organisation in the short and mid-term. Focussing on labour markets, best practice in recruitment and selection and your short and long term people resourcing strategy.
This 2-day course will look at how you can retain key talent within your organisation following the recruitment process whilst also looking into the longer term. Focussing on developing an effective retention strategy, implementing a culture of talent management and developing a robust performance management system
This 2-day course considers approaches used to minimise stress in both the general public and in the workplace. The module will outline the theory of stress and consider the nature of stress management interventions. The emphasis will be on learning to manage stress effectively both in occupational and personal settings and how this can enhance individual health and wellbeing.
This 2-day course will provide strategies and techniques to develop mental toughness and resilience. Reflects on how stress manifests itself in different organisations and the impacts on all individuals within a workforce environment. Participants will recognise why they excel or struggle with certain tasks and this provides an opportunity to formulate a personal and organisational strategy to maximise career or business potential.
This 2-day course will deepen your awareness and understanding of the ways we think and feel and of our responses to internal and external events. Examine mindful approaches to difficulty both for self and for others; develop an experiential, reflective, investigative approach to learning; and demonstrate applications of mindfulness in the workplace. Training is a highly interactive, and participatory.
This 2-day course will introduce you to Human Resource theories and practices which underpin the functions of leading and engaging people and enable you to develop a critical understanding of characteristics in engaged employees and to fully understand the critical links between engagement and organisational success.
This 2-day course enables participants to increase their interpersonal and communication skills as well as develop knowledge, understanding and practical application of workplace coaching. This essential coaching skills programme will benefit both the participant's and receptors of coaching, by increasing their confidence, initiative, flexibility and performance, which in turn will increase workplace effectiveness, working relationships and organisational capacity.
This 2-day course develops knowledge, understanding and ability in leading and motivating a team effectively. Participants review team dynamics and how this is translated back into the workplace; the dynamics of a team including roles and responsibilities; motivation and team development; leading teams effectively and how this reflects on team behaviour.
This 2-day course introduces you to the fundamentals of leadership.
This 2-day course will analyse the daily activities a human resource professional is required to carry out with regard to employment legislation. Focussed on the employment relationship, carry out the recruitment and selection process, lawfully managing organisational change, reward, remuneration, handling grievance and disciplinary procedures.
This 2-day course enhances knowledge of contract law to improve business and contractual relations with customers and clients. Knowing when a contractual agreement has been entered into; the terms are binding; the contract will do what they want it to do and that they know what to do if things go wrong and apply the lessons learned to their own contractual relations.
This 2-day course develops knowledge, understanding and ability sustainable procurement; the effect basic procurement skills can have on a company’s profitability and sustainable development; how regulations and systems can be used to measure and monitor performance; analysis of how procurement uses the Triple Bottom Line to improve the organisation’s future. Participants will learn how to use a sustainable approach to implement change in their own organisations.
This 2-day course will enable you to develop a critical understanding of the concepts and principles of the management of corporate risk and the ability to apply these concepts to your own organisation and your supply chain, partners and associated organisations.
This 2-day course provides an opportunity to assess yourself and your transferable skills, identifying strategic approaches to your creative career through the development of your business skills. Specifically, you will identify and evaluate: art-form specialist skills; art-related work options; and employment options. Participants will gain an understanding of basic accounting, management and marketing principles and their application. This will assist in participant’s identification of any on-going issues for training or continuing professional development.
This 2-day course will support you to understand the principals involved in managing an effective project. It will provide the student with key competencies of planning, delivering and evaluating a project to ensure that it is delivered successfully to their project specification and organisation requirements.
This 2-day course will support you in understanding the processes of delivering an effective event. It will provide you with key competencies of organising and planning an event to ensure that it is delivered successfully, specific to their business/business area.
This 2-day course provides an understanding of the management role in improving performance. Assessing development opportunities and to be able to plan development through the study of organisational structures, management roles and responsibilities, human behaviours, personal management styles and personal development planning.
This 2-day course is aimed at companies who are new to exporting to a global market and includes: Market analysis, considerations for Market entry and International finance, contracts and logistics.
This 2-day course will enable you to develop an understanding of how Operations Management can contribute to the overall long-term success of your organization by the effective and efficient use of resources.
This 2-day course will enable you to develop an understanding of the principles of effective communication and identify the main barriers to effective communication within business scenarios.
This 2-day course will look at competitive advantage as an essential element of business success. Customer service strategies to facilitate competitive advantage are significant in many business environments but particularly evident and effective in a retail context. Customer service strategies will be investigated and methods of strategy implementation considered.
This 2-day course in behavioural science provides a unique and valuable contribution to our understanding of complex human behaviour. This module provides an introduction to the main principles of human behaviour, and specifically how these principles have been applied in the work place to solve problems of safety, create a better work environment and increase performance.
This 2-day course reviews a diversity of negotiation theory, alongside factors that affect negotiation practice such as use of power and influence, personality and communication skills. A range of techniques appropriate to different situations and people will be utilised. Participants will learn more about themselves and their approach in order to assess their ability to: prepare for, conduct, review and improve negotiations in their own organisations.
This 2-day course examines the process by which an integrated marketing communications programme is planned, developed and executed Develops an understanding of the overall marketing process, how companies organise advertising and other promotional functions, buyer behaviour, communication's theory and how to set goals, objectives and budgets. Participants will examine and gain understanding of the environment in which these activities take place, including the various regulatory, social and economic factors that affect the organisations integrated marketing communications program.